Use the code SHOCK20 for 20% off your first online order

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The bouTEEque
is open!

Visit us at
114 Water Street
Plymouth, Massachusetts

Take home more than memories.

Established 1620 by Elias Bright, America's first (and most notorious) t-shirt company.

Our grand opening rocked (pun intended), and we’ve been the neighborhood block party ever since.

There’s always something new in-store and online — so don’t miss your chance to find the shirt, the sticker, or the story you didn’t know you needed.

Plan your visit. Stay weird. Shock responsibly. Read our origin story.

Our #1 Best Seller!

Discover our #1 Best Seller, 'I Thought It Would Be Bigger', which gained popularity after being showcased at the 2023 and 2024 America's Hometown Parade. Explore this and other customer favorites from the Plymouth Rock Star Collection.

Free Shipping

on orders $75 or more.

Payment Methods

Visa, MasterCard, PayPal, American Express and more.

Returns & Refunds

Your exchange ships out as soon as you email us.
Click to return your products